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Loyalty Rules!Loyalty Rules!
Loyalty Rules!
The Loyalty Effect
Apply Loyalty to your Business
Loyalty Acid Test
Fred Reichheld: Author / Speaker
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Loyalty Library
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Loyalty Rules!

Fred Reichheld is widely recognized as one of the world's leading authorities on business loyalty and is a frequent speaker to major forums and groups of senior executives. Audiences around the world consistently rate him as an outstanding communicator.

Presentation Themes
  • The economics of customer and employee loyalty
  • Customer Relationship Management
  • The increasingly vital role of loyalty in the new economy
  • Leadership strategies for building loyalty
  • Measuring loyalty: moving beyond customer satisfaction
  • E-Loyalty: enduring relationships on the web
  • The link between corporate ethics and profits
  • Building employee loyalty: organization, compensation, communication, and strategy
“Reichheld debunked the notion that loyalty was dead. [He] put loyalty economics on the map.”

Fred Andrews, The New York Times

“Fred Reichheld makes it clear that loyalty-management is real; it works; it delivers superior performance. He is the world expert.”

Scott Cook, founder, Chairman of the Executive Committee, Intuit

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